Advertising is an art and I always take a critical eye given my minor in marketing in college and additionally earned a Master’s in Marketing Communications. It’s impossible to create a campaign that everyone equally finds effective and appealing, but that’s just the way people are. I recently posted a disagreement over on Matthew’s blog…
economy plus
Tag Archives for economy plus.
United Airlines announces $550 million investment in cabin improvements
Just released, United Airlines announces they will invest more than a half-billion dollars for cabin enhancements fleetwide. Here’s the shortlist of improvements: According to CEO Jeff Smisek: Additional items to note and questions that remain: The release states United will add flatbed seats to, “14 United 767-300 aircraft.†This sounds like they’ll convert some of…
Trip report: My first American Airlines flights since 1998
After a 13-year hiatus from flying American Airlines, and in part to achieve Platinum status through February 2012 via a challenge, I flew AA this past Saturday from Los Angeles to Chicago to Los Angeles. I was excited to compare my experience as a top-tier elite with United Airlines to that of being a non-elite…
United Airlines announces Economy Plus will live on & Virgin America enters the Chicago market
A mere hours after I posted my noteworthy news items for the week yesterday, two more even bigger announcements came down. First, and absolutely most exciting for United flyers is the welcome news that Economy Plus will be a part of the NEW United Airlines. Many loyalists have been waiting for this decision, and had…
Delta Air Lines announces new International Economy Comfort seating
Yesterday, Delta Air Lines announced they would begin offering “Economy Comfort†seating on long-haul international aircraft this summer. In addition to about 4 inches of extra legroom, the seats will offer 50% more recline than the current economy seats, early boarding, and a complimentary open bar. Pricing will vary on the length of the flight…