American Airlines is holding firm in their commitment to further the evolution of how and where the carrier’s tickets are shopped and sold. As I previously blogged, American is seeking to reduce distribution costs by steering away from the legacy global distribution system (GDS) model used by most online travel agencies (OTAs). New signs are…
GDS
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Market leader Sabre joins the battle against American Airlines
Since I last posted about the battle between American Airlines and Online Travel Agencies (OTAs), an even bigger player entered the mix. Sabre, the global distribution system (GDS) birth child of American in the 1960s, initially downgraded American’s flights in their displays and eliminated discounts to the carrier last week, but American won an injunction…
The evolution of airline ticket sales
My interest remains high watching a little battle unfold in the travel industry regarding airline ticket sales and distribution channels. As I blogged about previously, American pulled its flights from Orbitz after the Online Travel Agency (OTA) refused to connect directly to American’s availability, thereby skirting the traditional Global Distribution Systems (GDS). This, then, would…
Reservations and revenue management systems at the new United Airlines
Last week, United Airlines made several decisions regarding which systems and technology platforms they will use in the merged airline. Matthew provides an excellent summary table in his blog post on the subject, and I’d like to add my thoughts on a couple of the areas. First, and creating the most discussion, is their decision…